by Linda Norquist | Mar 12, 2020 | Latino Market Strategy, Multicultural
U.S Latino Market Continues to make its presence known, businesses are trying to tap into the Hispanic spending power. Marketing to Hispanics is not as easy as it used to be – generations respond to different tactics. Spanish TV ads won’t reach the entire Latin...
by Linda Norquist | Mar 12, 2020 | Graphic Design, Web Development
Website Design And How It Helps In Making Business Profitable 2020 is the digital age. To fully understand the importance of great web design first let’s see some 2020 web design statistics. Since most businesses have already developed their respective...
by Linda Norquist | Feb 1, 2020 | Digital
What is Programmatic Advertising? The use of Artificial Intelligence and machine learning to buy advertising in real-time, instead of going through traditional means like human negotiations and pre-set prices. In other words, programmatic simply refers to advertising...
by Linda Norquist | Jan 10, 2020 | Digital
OTT Definition: Over-The-Top (OTT) delivers streaming TV content to viewers over the internet through an app or device onto a TV (or PC, Tablet, or Smartphone) without requiring users to subscribe to a wired cable, telco or satellite TV service. OTT common devices:...
by Linda Norquist | Dec 29, 2019 | Graphic Design
Definition of Logo: lo·go /ˈlōɡō/ noun A symbol or other design adopted by an organization to identify its products, uniform, vehicles, etc. “The Olympic logo was emblazoned across their jackets” synonyms: emblem, trademark; device, symbol, design, sign,...
